Webinars
Dive into practical strategies for connecting with your community and practical marketing tips and digital tools to expand your ministry's reach. Explore topics like effective church funnels, real-world case studies, and interviews with ministry leaders to empower your evangelistic efforts and make a meaningful impact with those God has called you to reach.
January 5, 2026
Stop Striving in Ministry: God Doesn’t Need Your Strength, He Wants Your Surrender
There comes a moment in ministry when you realize that working harder is not the same as bearing fruit. You can stay busy, keep the calendar full, and still feel like something is missing. Not because you lack passion, but because God never asked you to carry the weight of the work alone. Jesus does not need your strength as much as He wants your surrender. The most fruitful ministry is not built on striving, but on abiding. When we stop asking God to bless what we have already decided and instead invite Him to lead, something shifts. Peace returns.…

December 22, 2025
Why Your Church Website Isn’t Reaching Guests and the 4 Roles You Need to Fix It
Your church website is the front door of your ministry in the digital age. Every social post, livestream, and email campaign ultimately leads people back to it, making your website one of the most important evangelism tools you have.…

December 11, 2025
Larry’s 2025 Christmas Letter
“Todd, we need help.” Last February, when Pastor Chris called about an upcoming evangelistic series, Todd recommended our Prophecies of Hope theme. They had gotten away from “traditional” evangelism marketing, but weren’t seeing the results they wanted. So Todd put together a multi-touch campaign for them that included: The result? Nearly 100 people in the community registered with their contact information, and over the course of the series, they saw over 70 guests. One of them, Mike, got the flyer in the mail and was intrigued. He reserved his seat through our pre-registration platform, showed up opening night, and kept coming back.…

December 8, 2025
The 30-Second Ministry Habit: How Relational Pings Keep Faith Alive in a Distracted World
Relational pings are brief, consistent touchpoints that keep you present in someone’s life without demanding much time. In a distracted digital world, these small moments often become the bridge to deeper spiritual conversations.…

November 24, 2025
20 Years, 5 Ministry Lessons, and One Unshakable Truth Every Pastor Needs
Twenty years in, I can say this with a full heart: the work isn’t yours to carry alone. God has been faithful in every pivot, every scary season, every moment we didn’t know how we’d make it. Your calling is to serve with excellence, to keep showing up, and to add value to the people in front of you. The outcome belongs to Him. And when you remember that your church is God’s church, not yours, panic loosens its grip and peace takes its place.…

November 10, 2025
We Don’t Lead Alone: How Gratitude Transforms Leadership and Ministry
When I finished my PhD, I counted 178 names—178 people who believed in me, prayed for me, and helped me finish the race. Saying their names out loud reminded me of something sacred: we don’t lead alone. Gratitude isn’t just good manners; it’s what keeps our hearts soft, our spirits humble, and our ministries strong.…

October 27, 2025
From Quitting to Doctorate: 5 Lessons That Helped Me Finish My PhD
Two weeks into my doctoral program, I was ready to quit. The workload was overwhelming, and I felt in over my head. But one small shift, choosing to stop overthinking and simply keep moving, changed everything. Three and a half years later, I walked across the stage in my regalia as Dr. Witzel. In this post, I share five lessons from my PhD journey that can help you finish your own God-sized goals.…

October 20, 2025
Stop Saying “We Don’t Do Social Media Advertising” — Here’s Why Your Church Can’t Afford to Ignore It
Some pastors still say, “We don’t do social media advertising.” But in a world where the average American spends nearly half their waking hours online, that choice quietly sabotages evangelism. Social media is today’s town square—and if your church isn’t present there, for many in your community, you don’t exist. The gospel hasn’t changed, but our methods must.…

October 13, 2025
3 Website Features Proven to Fuel Church Growth
Your church website can be more than an online brochure. Research from a study of 116 church websites revealed three key features that directly correlate with church growth: customization, a dedicated guest page, and video archives of worship services. When implemented, these features reduce uncertainty, build trust, and create a digital front door that helps people take their first step toward Jesus.…

October 6, 2025
The Heart of Church Is People, Not Production
It is easy to let cameras, livestreams, and programs take center stage in ministry, but church was never meant to be defined by production quality. In this post, Larry Witzel shares his personal journey of stepping back from tech to rediscover the heart of ministry, caring for people, honoring volunteers, and building true community.…

November 9, 2022
Engaging Your Bible Study Leads – An Interview with Special Guest, Lavinia Collins
“Congratulations! You have a new Bible study lead.” These can be exciting words to read, but if you aren’t sure how to approach a new lead (or if you’ve had a rough experience in the past with a “bad lead”) you might feel a…

March 9, 2022
Dealing with Discouragement: When Evangelism Doesn’t “Work”
Overview You paid thousands of dollars for an evangelism marketing campaign and got dozens of pre-registrations for your meetings. But on opening night, most are no-shows. All that effort, little to show for it. Does this discourage you? How do you deal with it?…

January 19, 2021
The Evangelism Pyramid
Evangelism is not just a series of meetings held every year or two. In a healthy church, a culture of evangelism flows through everything the church does. A variety of regular, intentional, activities that connect with your community will bring more people into your…
