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Welcome to Ministry Insights

A series of short videos offering practical ministry advice from a marketing perspective. These insightful videos are designed to empower you with effective strategies and creative ideas to enhance your church's outreach and engagement.

We hope these tips, insights, and inspiration, are a blessing to you and your ministry.

Featured image for “How to Make Your Church Language More Inclusive”
February 3, 2025

How to Make Your Church Language More Inclusive

Language shapes how guests experience your church. Using insider terms without explanation can unintentionally exclude newcomers, making them feel like outsiders.…
Featured image for “How to Prevent Burnout in Ministry”
January 27, 2025

How to Prevent Burnout in Ministry

Burnout in ministry is real, but it doesn’t have to be inevitable. If you feel overworked, reflect on whether you’re spending enough time doing what you love.…
Featured image for “Why You Should Do Things You’re NOT Good At”
January 20, 2025

Why You Should Do Things You’re NOT Good At

Stepping out of your comfort zone can be intimidating, but it’s often where the greatest growth happens.…
Featured image for “How Feeling “Insecure” Can Help Your Ministry”
January 13, 2025

How Feeling “Insecure” Can Help Your Ministry

Feeling insecure in ministry? Embrace it. Insecurity can fuel growth, creativity, and deeper reliance on God’s strength.…
Featured image for “How to Overcome Chronic Affirmation Deficit”
January 6, 2025

How to Overcome Chronic Affirmation Deficit

Many of us face “Chronic Affirmation Deficit” in today’s world, so here are four simple ways to overcome negativity and bring balance back to your life.…
Featured image for “Why People Make New Year’s Resolutions and How to Succeed”
December 30, 2024

Why People Make New Year’s Resolutions and How to Succeed

Discover four key reasons why people make New Year’s resolutions and learn practical tips to help your community make lasting, effective changes in the new year.…
Featured image for “4 Steps to Make Your New Year’s Resolutions Actually Work”
December 23, 2024

4 Steps to Make Your New Year’s Resolutions Actually Work

Revealing your true self to family can feel risky, but it’s also an opportunity for deeper connection and spiritual growth.…
Featured image for “The Risk of Authenticity: A Journey Toward Vulnerability and Growth”
December 16, 2024

The Risk of Authenticity: A Journey Toward Vulnerability and Growth

Revealing your true self to family can feel risky, but it’s also an opportunity for deeper connection and spiritual growth.…
Featured image for “8 Christmas Traditions for Churches to Build Community Connections”
December 9, 2024

8 Christmas Traditions for Churches to Build Community Connections

Traditions create a sense of stability and connection. They strengthen bonds, build community, and turn shared experiences into cherished memories that can be passed down for generations.…
Featured image for “A Christmas Letter from Larry”
December 9, 2024

A Christmas Letter from Larry

“Larry, it really works!” That was what a pastor told me when I asked how his social media videos had done. “We had almost a dozen guests at opening night who met me through our YouTube ads. They came because of the parasocial relationships they had built with me.” For decades, there’s been a debate among pastors: proclamational evangelism versus relational evangelism. Most Sunday churches in North America have largely abandoned proclamational methods, but the data show that today most of the fastest growing Seventh-day Adventist churches employ elements of both. But what happens if neither approach works for emerging generations? Social…
Featured image for “How to Make Your Church Language More Inclusive”
February 3, 2025

How to Make Your Church Language More Inclusive

Language shapes how guests experience your church. Using insider terms without explanation can unintentionally exclude newcomers, making them feel like outsiders.…
Featured image for “How to Prevent Burnout in Ministry”
January 27, 2025

How to Prevent Burnout in Ministry

Burnout in ministry is real, but it doesn’t have to be inevitable. If you feel overworked, reflect on whether you’re spending enough time doing what you love.…
Featured image for “Why You Should Do Things You’re NOT Good At”
January 20, 2025

Why You Should Do Things You’re NOT Good At

Stepping out of your comfort zone can be intimidating, but it’s often where the greatest growth happens.…
Featured image for “How Feeling “Insecure” Can Help Your Ministry”
January 13, 2025

How Feeling “Insecure” Can Help Your Ministry

Feeling insecure in ministry? Embrace it. Insecurity can fuel growth, creativity, and deeper reliance on God’s strength.…
Featured image for “How to Overcome Chronic Affirmation Deficit”
January 6, 2025

How to Overcome Chronic Affirmation Deficit

Many of us face “Chronic Affirmation Deficit” in today’s world, so here are four simple ways to overcome negativity and bring balance back to your life.…
Featured image for “Why People Make New Year’s Resolutions and How to Succeed”
December 30, 2024

Why People Make New Year’s Resolutions and How to Succeed

Discover four key reasons why people make New Year’s resolutions and learn practical tips to help your community make lasting, effective changes in the new year.…
Featured image for “4 Steps to Make Your New Year’s Resolutions Actually Work”
December 23, 2024

4 Steps to Make Your New Year’s Resolutions Actually Work

Revealing your true self to family can feel risky, but it’s also an opportunity for deeper connection and spiritual growth.…
Featured image for “The Risk of Authenticity: A Journey Toward Vulnerability and Growth”
December 16, 2024

The Risk of Authenticity: A Journey Toward Vulnerability and Growth

Revealing your true self to family can feel risky, but it’s also an opportunity for deeper connection and spiritual growth.…
Featured image for “8 Christmas Traditions for Churches to Build Community Connections”
December 9, 2024

8 Christmas Traditions for Churches to Build Community Connections

Traditions create a sense of stability and connection. They strengthen bonds, build community, and turn shared experiences into cherished memories that can be passed down for generations.…
Featured image for “Christmas Traditions at Your Church”
December 2, 2024

Christmas Traditions at Your Church

Christmas is the perfect time for churches to create lasting traditions. Simple events can bring families together and build a strong community.…
Featured image for “Dedicated Guest Page for Church Websites”
November 25, 2024

Dedicated Guest Page for Church Websites

A church website should serve as a digital welcome mat for guests. Reduce their uncertainty by offering clear information about what to expect.…
Featured image for “What People Look For on Church Websites”
November 18, 2024

What People Look For on Church Websites

First-time guests often decide whether to visit your church based on what they find online. Here are the five essential elements your church website needs.…
Featured image for “Reducing the Uncertainty of Your Guests”
November 11, 2024

Reducing the Uncertainty of Your Guests

Reducing uncertainty helps first-time guests feel welcome. Improve your website, social media, and livestream to ease their anxiety before they visit.…
Featured image for “Pre-registration”
November 4, 2024

Pre-registration

Offering pre-registration for evangelistic events can boost attendance by creating psychological commitment and opportunities for reminders.…
Featured image for “Event Attendance Rates”
October 28, 2024

Event Attendance Rates

How people hear about your evangelistic event can significantly impact their likelihood of attending.…
Featured image for “Banners & Road Signs”
October 21, 2024

Banners & Road Signs

If you’re not using banners and road signs to promote your church events, you might be missing out on attracting more guests!…
Featured image for “YouTube Advertising”
October 14, 2024

YouTube Advertising

Video is one of the most powerful tools for evangelism today. YouTube’s wide reach and younger audience are perfect for spreading your message and attracting more people.…
Featured image for “Go Your Own Pace”
October 7, 2024

Go Your Own Pace

Ministry is like a marathon, you need to find your own pace rather than trying to keep up with others. God is guiding you on the path that’s right for you.…
Featured image for “Direct Mail”
September 30, 2024

Direct Mail

Churches still use direct mail for their evangelism because it guarantees every home receives an invitation and provides a physical event reminder.…
Featured image for “Digital Advertising”
September 23, 2024

Digital Advertising

When promoting evangelistic events, digital advertising is the most cost-effective tool available today.…
Featured image for “Breathe in the Spirit, Breathe out Self”
September 16, 2024

Breathe in the Spirit, Breathe out Self

Pride can undermine spiritual growth and ministry success. Drawing from personal experiences, Larry explains the yo-yo effect of success and setbacks.…
Featured image for “Always a Next Step”
September 9, 2024

Always a Next Step

Like in marketing, where customers are guided through small steps toward a purchase, pastors can guide their congregations through their spiritual journeys.…
Featured image for “Prophecy Seminars are Not About Prophecy”
September 2, 2024

Prophecy Seminars are Not About Prophecy

Contrary to common belief, prophecy meetings aren’t just about teaching prophecy; they’re about building connections within your community.…
Featured image for “The Weight of Ministry”
August 26, 2024

The Weight of Ministry

Carrying too much weight can slow down the work God wants to do through you. Keep your eyes on Jesus and run the race He’s set before you.…
Featured image for “Why Bible Prophecy”
August 19, 2024

Why Bible Prophecy

Bible prophecy remains the most effective topic for evangelistic series. It still draws crowds and offers hope for our future.…
Featured image for “Clear Over Clever”
August 12, 2024

Clear Over Clever

Stop trying to be clever. When it comes to evangelistic sermon titles, clear is better than clever.…
Featured image for “Asking for Decisions”
August 5, 2024

Asking for Decisions

Don’t expect people to figure out what you want them to do. If you want someone to make a decision, you’ll get better results if you ask.…